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A Guide To Understanding Your Customer’s Problems
The Business Builders Newsletter

Dear reader,

BLOG
A Guide To Understanding Your Customer’s Problems
It is difficult to successfully sell to customers when you don't understand their problems. Without this knowledge, effectively selling your products or services becomes a formidable challenge. Gaining valuable insights into your customers' daily lives and their motivations is crucial for creating offerings that resonate with them and fuel your success.
In this article, we will guide small business owners like yourself through the process of identifying your customers' needs and leveraging these insights to develop products and services that not only address their challenges but also deliver exceptional value, ultimately driving sustainable growth for your business.

GROWTH FINANCING
How To Apply For N110 Billion Nigeria Youth Investment Fund
The Ministry of Youth Development has reopened applications for the Nigeria Youth Investment Fund (NYIF) programme.
The NYIF is a government initiative aimed at empowering Nigerian youth by providing financial support to help them start or expand their businesses.
Launched by the Federal Ministry of Youth and Sports Development, the NYIF offers various financial instruments including loans, grants, and equity to eligible applicants, promoting economic growth, job creation, and youth empowerment across different sectors of the economy.

MARKETING AND SALES
Smart Ways To Market Your Small Business On A Tight Budget
Small businesses are finding it increasingly difficult and expensive to market their products and services. As a result, business owners are always seeking ways to market their products and services that are less costly and still deliver the results they desire.
In this blog post, we discuss four (4) ways small business owners like you can smartly market their products or services effectively as well as tips for marketing your small business on LinkedIn.

GROWTH STRATEGY
4 Strategies To Beat Inflation For Your Small Business
Afraid that the current inflationary trend will derail the success of your business? This article provides practical strategies to beat inflation for your small businesses.
With Nigeria’s inflation at the highest it has been in decades, small business are facing the daunting challenge of navigating through inflationary pressures.
We will tackle how exactly you can protect your business against inflation and secure your profitability by implementing some of the strategies we will highlight.
SME TV
BUSINESS ACCELERATOR
The Business Builders Accelerator Programme
Gain fresh insights into previously overlooked growth opportunities and discover new strategies to overcome past hurdles.
With the Business Builders Accelerator Programme you stand a better chance at success executing peer-proven ideas and unexplored opportunities to take your business where you know it can be.
With a vibrant community of like-minded entrepreneurs always there to bounce ideas off each other and offer support, your potential is limitless.
Apply for The Business Builders Accelerator Programme today!

BOOKS
The Small Business Handbook
Transform your small business into an unstoppable force with Ted Iwere's game-changing guide!
Unlock expert strategies, insider tips, and practical advice that will propel your venture to new heights. From marketing mastery to operational efficiency, this comprehensive roadmap is the ultimate secret weapon for aspiring entrepreneurs.
Ready to turn your entrepreneurial dreams into a thriving reality?
Get your hands on The Small Business Handbook today and unleash the full potential of your business!
Get more from The Business Builders!
· Read back issues of our blog.
· Buy The Small Business Handbook.
· Enrol for The Business Accelerator Programme.
· Download our FREE eBook on How To Find The Money to Start, Grow and Scale your Business.
· Watch SME TV, our YouTube Channel.
· Sponsor The Business Builders Newsletter.
· Founder: Ted Iwere