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SME Mastermind Weekly Newsletter

SME Mastermind Weekly Newsletter

7 Tips For Small Business Marketing On LinkedIn

You don’t have to be a professional marketer, to successfully market your small business on LinkedIn or any other social media platforms.

But, it’s surprising that many small business owners in Nigeria are not taking advantage of this opportunity.

For some, when they do, they do it so poorly, they don’t get any returns on their investment.

Small business owners who know how to market their business using LinkedIn can build brand awareness and relationship with highly targeted customers at a lower cost.

In this article, we share a few really practical tips that would help you properly market your small business on LinkedIn and get the results you want.

How To Sell Online In Nigeria

If you have never sold anything online, you may not believe this.

But it is true.

Many small businesses are selling online in Nigeria.

The COVID-19 pandemic has driven more customers to purchase items they normally buy from physical stores to online marketplaces and eCommerce stores.

In a bid to adapt to this change, more small businesses are opening stores and listing their products and services online.

But the problem is that they are doing all that without any strategy or applying the winning strategies that have been proven to work for online sellers in Nigeria again and again.

So, if you want to succeed at selling your products and services online, keep reading as we share some winning strategies you can adapt to win at selling online in Nigeria.

3 Steps To Know If Customers Want Your Products 

You don’t have to wait until you’ve spent so much money to launch a new product before you can tell if your customers want it or not.

It is quite unfortunate, that many small business owners in Nigeria still have to go through the process of product development, marketing, etc.

Before they could gauge the customer’s interest.

All that cost could have been avoided if they had conducted a simple demand validation.

Demand validation is the process of determining whether the people you’re targeting are willing to pay money for what you’re offering.

Thanks to a few simple strategies, small business owners like you can know if customers want your product or not before you launch the product.

Contracts & Agreements Made Easy Vol. 1

Many small businesses have lost a lot through contracts and agreements.Contracts And Agreements Made Easy provides a comprehensive range of sample contracts and agreements that you can use to avoid such loss.

If your business prepares contracts and agreements or you have to scramble for your lawyer each time you need a contract or agreement to complete a transaction

Then you answer search no more.You now have the book that guides you through making contracts and agreements without having to go to your lawyer. 

SME Coach

The SME Coach can teach you the secret of financial freedom: Building a business; a commercial and profitable enterprise that runs itself and works without the owner!

If you’re reasonably educated and self-motivated, and regularly put in the work to grow your business, but still feel like your business owns you, instead of you owning your business, you must be doing some things the wrong way.Get HelpContact The SME Coach.

You can view a wider range of our products and services at the SME Shop.

Be part of our community. Join the conversation at THE SME GROUP.

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